1.0. CRM Concept and Workflow

1.0. CRM Concept and Workflow

Objective

In order to get the most from Customer Relationship Management module, you have to have a clear set of CRM objectives and goals.
 
1, Improved Customer Satisfaction
Happy customers are loyal customers and they also offer good word of mouth advertising, which can be invaluable. 
 
2. Improve the Efficiency of Your Business
CRM can help you eliminate redundancies in your marketing campaigns by allowing you to intuit which stage of the purchasing process each returning customer is in. 
 
3. Expand Your Customer Base
It is important to note that CRM is not just for managing the customers you already have. 
 
4.Enhance Your Sales and Support Teams
One of the most important CRM objectives to consider is enhancing your team.

Concept



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